If you’re captivated by COS’s sleek, minimalist aesthetic—think clean lines, neutral palettes, and architectural silhouettes—you’re not alone. COS, short for Collection of Style, has redefined high-street fashion since its 2007 debut in London, offering modern, functional pieces that blend Scandinavian simplicity with timeless elegance. But what if you’re craving fresh options that echo this sophisticated yet understated vibe? This article explores brands like COS that deliver high-quality, minimalist wardrobes staples, ensuring you can diversify your closet without sacrificing style. From sustainable innovators to design-driven labels, these COS similar stores offer unique spins on minimalism that will elevate your fashion game.
Why COS Resonates with Minimalist Fashion Lovers
COS, part of the H&M Group, stands out for its commitment to quality craftsmanship, natural materials, and designs that transcend fleeting trends. Its pieces, from oversized blazers to sculptural dresses, strike a balance between functionality and artistry, appealing to those who value versatility and longevity in their wardrobe. Studies on consumer behavior, like a 2023 report from McKinsey & Company, highlight that 67% of fashion consumers prioritize durability and timeless design over trend-driven purchases, aligning perfectly with COS’s ethos. Additionally, a 2024 survey by Fashion Revolution found that 62% of shoppers seek brands with transparent supply chains, a quality COS emphasizes through its use of organic cotton and recycled materials. This focus on sustainability and enduring style makes stores like COS highly sought after by conscious consumers.
So, what makes a brand a worthy alternative to COS? It’s about offering high-quality fabrics, thoughtful designs, and a minimalist aesthetic that feels fresh yet timeless. Below, we dive into 10 exceptional brands similar to COS, each bringing something unique to the table.
1. Arket: The Scandinavian Sibling with Sustainable Flair
As COS’s sister brand under the H&M Group, Arket is a natural starting point for those seeking shops like COS. Based in Stockholm, Arket mirrors COS’s minimalist DNA but leans into sustainability with a broader lifestyle focus, offering clothing, homeware, and even a vegetarian café in select locations. Their collections feature crisp linen shirts, organic cotton tees, and tailored trousers in muted tones, perfect for building a capsule wardrobe. Unlike COS’s trend-leaning edge, Arket prioritizes eco-conscious materials, with 80% of its products made from sustainable fibers, according to their 2024 sustainability report.
Arket’s strength lies in its versatile staples—think heavyweight cotton tees and wool-blend coats—that rival COS in quality but feel slightly less boxy. If you love COS’s oversized knits, Arket’s cozy yet sophisticated sweaters are a must-try. Shop Arket for essentials that feel like home, both in your wardrobe and beyond.
2. The Frankie Shop: Cool-Girl Minimalism with a Fashion-Forward Edge
For those who adore COS’s urban sophistication but want a touch more trend-awareness, The Frankie Shop is a standout. With stores in New York and Paris, this brand has become a favorite among influencers for its oversized blazers, slouchy trousers, and viral knitwear. A 2024 Vogue report noted The Frankie Shop’s tailoring as a go-to for fashion insiders, with pieces like their unstructured black coats selling out within weeks. Unlike COS, which keeps things strictly minimalist, The Frankie Shop infuses a cosmopolitan flair, making it ideal for those who want to look effortlessly chic.
Their price range ($80-$510) aligns with COS, but the designs feel bolder—think exaggerated proportions and unexpected textures. If you’re drawn to COS’s architectural silhouettes, The Frankie Shop’s modern tailoring will feel like a natural extension.
3. Uniqlo: Japanese Simplicity Meets High-Tech Functionality
Uniqlo, the Japanese retail giant, is a powerhouse for affordable, minimalist basics that rival COS in versatility. Known for innovations like HEATTECH and AIRism fabrics, Uniqlo prioritizes functionality without sacrificing style. Their collaborations with designers like Jil Sander and JW Anderson add a high-fashion edge, making it a strong contender among brands like COS. A 2025 Statista study found that 70% of Uniqlo shoppers value its durable, high-quality materials, a trait shared with COS.
From cashmere sweaters to androgynous chinos, Uniqlo’s pieces are perfect for layering and everyday wear. While COS leans into artistic silhouettes, Uniqlo keeps things practical, offering budget-friendly options (tees start at $10) that don’t compromise on quality. If you’re after timeless essentials with a tech-savvy twist, Uniqlo is a must.
4. Weekday: Youthful Streetwear Meets Scandi Minimalism
Another H&M Group gem, Weekday offers a youthful, streetwear-inspired take on minimalism, making it one of the top COS similar stores. Aimed at a younger audience, Weekday blends classic staples like organic cotton tees and relaxed-fit jeans with edgier pieces like low-rise trousers and graphic hoodies. Their commitment to sustainability—70% of their denim is organic or recycled, per their 2024 sustainability report—mirrors COS’s ethos but with a more urban vibe.
Weekday’s collections are ideal for those who love COS’s neutral palette but crave a bit more personality. Their swimwear and jewelry, crafted from recycled materials, add a modern luxe touch. If you’re looking to inject some street-style flair into your minimalist wardrobe, Weekday delivers.
5. Everlane: Ethical Basics with Transparent Pricing
Everlane is a San Francisco-based brand that’s become synonymous with ethical fashion and transparent pricing, making it a strong alternative to shops like COS. Their focus on “forever wardrobe” pieces—think silk blouses, cashmere sweaters, and structured denim—aligns with COS’s timeless aesthetic. A 2023 Ethical Consumer report praised Everlane for its factory transparency, with 90% of its products traceable to their origins, appealing to eco-conscious shoppers.
Unlike COS’s Scandi-inspired designs, Everlane leans into American minimalism with slightly softer silhouettes. Their price points ($18-$190) make them more accessible, and their commitment to sustainability (using recycled polyester and organic cotton) rivals COS. If transparency and ethical production are your priorities, Everlane is a perfect fit.
6. A.L.C.: Designer Minimalism with a Bold Twist
For those willing to splurge, A.L.C. offers a designer take on minimalism that complements COS’s aesthetic. Founded by stylist Andrea Lieberman, A.L.C. blends sharp tailoring with soft draping, creating pieces like leather culottes and silk midi dresses that feel both bold and versatile. A 2024 Harper’s Bazaar feature highlighted A.L.C.’s ability to merge LA-cool sensibilities with timeless elegance, making it a favorite among fashion editors.
While pricier than COS, A.L.C.’s collections are worth the investment for their durability and unique design details. If you love COS’s architectural pieces but want a touch of designer flair, A.L.C. is your go-to.
7. Oak & Fort: Affordable Luxury with a Modern Edge
Oak & Fort, a Canadian brand, is a hidden gem for those seeking stores like COS with a focus on affordable luxury. Known for its linen pants, vegan leather bags, and waffle-knit sweaters, Oak & Fort offers minimalist staples under $100. Their designs emphasize clean lines and neutral tones, but with a softer, more feminine touch than COS’s structured silhouettes.
A 2025 WWD article noted Oak & Fort’s rise among millennials for its accessible price points and sustainable practices, such as using deadstock fabrics. If you’re after COS’s understated elegance but want budget-friendly options, Oak & Fort is a fantastic choice.
8. Theory: Refined Simplicity for the Modern Professional
Theory is a contemporary brand that shares COS’s love for clean lines and high-quality materials. Known for its tailored blazers, wool trousers, and silk shirts, Theory caters to professionals who want polished, minimalist workwear. Their designs, often in neutral colors, embody “old money” elegance, as noted in a 2025 Forbes article on quiet luxury trends.
While Theory’s price point is slightly higher than COS, their investment pieces are built to last. If you’re drawn to COS’s sophisticated tailoring but need office-ready staples, Theory is a seamless fit.
9. A Day’s March: Androgynous Scandinavian Cool
A Day’s March, a Swedish brand, is a lesser-known alternative that rivals COS in minimalist design. Focusing on androgynous fits and clean cuts, their collections include twill jackets, tencel trousers, and crisp poplin shirts. Their production, with 70% of pieces made in a family-owned Portuguese factory, emphasizes quality and sustainability, according to their 2024 brand report.
If you love COS’s Scandi roots but want a brand with a smaller, more curated collection, A Day’s March offers timeless pieces with a contemporary twist.
10. Massimo Dutti: Polished Elegance with Spanish Flair
Massimo Dutti, a Spanish brand under the Inditex Group, offers a polished take on minimalism that rivals COS’s aesthetic. Known for its tailored coats, relaxed dresses, and neutral-toned knits, Massimo Dutti blends European sophistication with accessibility. A 2024 Elle report praised their tailoring for its versatility, perfect for both casual and formal settings.
While COS leans into experimental silhouettes, Massimo Dutti keeps things classic, making it ideal for those who want refined staples with a Mediterranean touch.
Expanding Your Minimalist Wardrobe: Tips for Shopping Smart
When exploring brands like COS, prioritize quality over quantity. Check fabric tags to ensure high percentages of natural materials like wool, cotton, or linen, as these enhance durability. Focus on versatile pieces that can be styled multiple ways—COS-inspired brands excel at offering items that transition from day to night. Finally, consider sustainability: brands like Arket and Everlane publish supply chain details, helping you make informed choices.
By diversifying your wardrobe with these COS similar stores, you can maintain a minimalist aesthetic while discovering fresh perspectives. Whether you’re drawn to Arket’s eco-conscious staples or The Frankie Shop’s trend-forward edge, these brands ensure your closet stays timeless, functional, and effortlessly chic.